E-commerce Enablement · Assisted Commerce
Running Amazon’s assisted-commerce push on the ground for a full year
Anaxee deployed its Digital Runner network to bring assisted online shopping to customers who don’t buy online on their own — at scale, for 12 months.
The challenge
Reaching customers in towns and villages who are not yet comfortable shopping online needs a trusted local person, not an app alone — and it needs that presence sustained consistently over a long programme, not a one-off burst.
What Anaxee did
Anaxee staffed and ran the programme with a dedicated field force of Digital Runners across the target geography — handling on-ground customer assistance, onboarding and transactions, with every activity tracked on the central dashboard for full visibility over the 12-month engagement.
Want this kind of reach for your brand?
Tell us the product, the geography and the targets — we’ll design the programme and show you how we execute and measure it.
