Pharmacy & Chemist Shop Survey in India | Medical Store Audit

Pharmacy & Chemist Shop Survey in India | Medical Store Audit

An Anaxee Digital Runner surveying a pharmacy and medical store in India
An Anaxee Digital Runner surveying a pharmacy / medical store — stock, availability and counter data.
Quick answer: A pharmacy shop survey is on-ground data collection from chemists and medical stores — what each stocks, availability of your products, price, what the counter recommends, and which outlets exist — captured with geo-tagged, photo-backed proof. Anaxee runs it end to end across India: the app, 40,000+ Digital Runners, the back office and AI quality checks, as one partner.
AnaxeeAbout Anaxee

40,000+ Digital Runners · 540 districts · 26 states · 11,000+ pincodes of reach

★ Winner, National Startup Award (Govt. of India)Trusted by 350+ brandsIndia’s Reach Engine since 2016

For a healthcare, OTC, nutrition or consumer-health brand, the chemist counter is the moment of truth: is your product in stock, is it visible, what price is charged, and what does the pharmacist hand over when a customer asks for a category. A pharmacy shop survey captures all of it — chemist by chemist, with a photo and a GPS point behind every record.

India’s medical stores run from large chain pharmacies to single-counter shops in small towns. Reaching enough of them, reliably, is a last-mile problem — which is what Anaxee is built for.

What a pharmacy shop survey captures

  • Stock & availability — which of your SKUs the chemist actually has, and which substitute fills the gap.
  • Price & visibility — the counter price and how visible your brand is vs competitors.
  • Counter recommendation — what the chemist suggests for your category, and which brand they push.
  • Outlet mapping & distributor-claim verification — confirm claimed chemist outlets exist and map the ones you haven’t reached.

A tool is not a survey

A survey app doesn’t walk into a chemist shop. The people, the back office and the quality control do — and that’s where most vendors stop. Anaxee gives you the whole stack; see the full picture on our retail shop survey page.

Proof — retail surveys at scale
75,000+
retail outlets surveyed and audited across Anaxee projects
Across categories and all of India — captured shop by shop, geo-tagged, photo-backed and verified. The same field machine runs pharmacy and medical-store surveys.
Anaxee project library. See all case studies →

Where technology and AI change the game

Every visit runs on the Anaxee Partner app — 100,000+ downloads, proven on projects reaching 3 million+ people — with an inbuilt training program per form and inbuilt per-field payment management. Visits are geo-tagged and time-stamped, photos flow to a live dashboard and REST API, and AI reads the field photos to flag mismatches and fabricated visits before human QA validates every record.

AnaxeeProof on the ground — shop surveys we’ve run
30,000shops · 9 categories · VidarbhaUdaanRead case study →14,500electrical & appliance shops · 4 statesAPAR IndustriesRead case study →25,000retailers · 50 citiesWelspunRead case study →

75,000+ retail outlets surveyed across projects. See all case studies →

Frequently asked questions

What is a pharmacy shop survey?
On-ground data collection from chemists and medical stores — stock and availability of your products, price, counter recommendation and which outlets exist — captured with geo-tagged, photo-backed records.
Do you provide the app and the field people?
Both, end to end — the Anaxee Partner app, 40,000+ trained Runners, the back office, AI + human QA and a live dashboard. One partner, not just a form.
Can you reach chemists in small towns and rural areas?
Yes. With 40,000+ Runners across 540 districts and 11,000+ pincodes, we reach medical stores in Tier 2, 3 and 4 towns and rural markets an urban panel can’t.
How do you prove the chemist was actually visited?
Every visit is geo-tagged and time-stamped with shop photos; AI flags mismatches and fabricated visits, and human QA validates against benchmarks before data reaches you.

Run your pharmacy shop survey with Anaxee

From one city to all of India, Anaxee scopes, staffs, runs and verifies your pharmacy and medical-store survey. Part of our retail shop survey and Go-To-Market work.

AnaxeeNeed a pharmacy shop survey run end to end? Anaxee will do it.

Book a meetingCall

Tell us about your pharmacy shop survey

Share the categories, the cities and what you want captured — our team will get back within one working day.