About Anaxee

40,000+ Digital Runners · 540 districts · 26 states · 11,000+ pincodes of reach

★ Winner, National Startup Award (Govt. of India)Trusted by 350+ brandsIndia’s Reach Engine since 2016

Whether you’re building an outlet master database, mapping distribution, checking stock and price, or verifying that a list of shops even exists, the task is the same: get a trained person into every shop and capture clean, structured data you can trust. That’s shop data collection — and across a country with 12 million+ retail outlets, the hard part is reach and reliability, not the form.

A survey app gives you the form and leaves you to find, train, route, pay and police the people. For one city that’s hard; for 540 districts it’s impossible to do yourself. Anaxee is built exactly for that — a technology company with its own 40,000+ field network.

What Anaxee collects, shop by shop

• Outlet master data — shop name, owner, contact, category and GPS location, deduplicated into a clean database.
• Stock, SKU & price — what each shop stocks, at what price, yours vs the competitor on the shelf.
• Custom fields & forms — any question set you need — retail, GTM, agritech, distribution — captured on one app.
• Photo & geo proof — every record tied to a shop photo, GPS point and timestamp, not a form filled from a tea stall.
• Outlet mapping & verification — confirm claimed outlets exist and map the shops you’ve never reached.

A tool is not the job

Clean shop data depends on the people and the quality control, not just the app. Anaxee gives you the whole stack — see the full picture on our retail shop survey page.

Where technology and AI change the game

Every record is captured in the Anaxee Partner app — 100,000+ downloads, proven on projects reaching 3 million+ people — with an inbuilt training program per form and inbuilt per-field payment management. Visits are geo-tagged and time-stamped, data flows to a live dashboard and REST API, and AI reads the field photos to flag mismatches, de-duplicate messy outlet lists and catch visits that never happened — before human QA validates every record. You get a clean, structured dataset, not a pile of raw forms.

Proof on the ground — data collection we’ve run

30,000shops · 9 categories · VidarbhaUdaanRead case study →14,500electrical & appliance shops · 4 statesAPAR IndustriesRead case study →25,000retailers · 50 citiesWelspunRead case study →

75,000+ retail outlets covered across projects. See all case studies →

Frequently asked questions

Run your shop data collection with Anaxee

From one city to all of India, Anaxee scopes, staffs, runs and verifies shop data collection end to end. Part of our retail shop survey, retail audit and Go-To-Market work.